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William Helburn: Seventh and Madison Fashion Book

January 15, 2015 By Shelley Zurek 109 Comments

WILLIAM HELBURN: SEVENTH AND MADISON

William Helburn Seventh and Madison

WILLIAM HELBURN: SEVENTH AND MADISON($65.00 hardcover, 9780500517659) captures striking fashion and advertising images by the go-to photographer for many of the top agencies in New York during the 1950s and 60s Advertising Revolution.

The reason I wanted to review this book was because the topic is about ’50s and ’60s advertising. I believe this era of advertising is among some of the best this country has ever seen. I  eagerly devoured Helburn’s body of work.

As well as cars and cosmetics, Helburn shot Coca-Cola, Canada Dry, whiskeys, clothing lines, airlines, jewelry, cigars and cigarettes, and any number of other products. He worked with the top models of the day, from Dovima and Dorian Leigh to Jean Patchett and Barbara Mullen to Jean Shrimpton and Lauren Hutton.

This post is unsponsored so just enter away!

Buy it at  on Amazon WILLIAM HELBURN: SEVENTH AND MADISON

Update: This book review originally had a giveaway attached. The rafflecopter entry device has been removed and had 586 entries. See Giveaway Winners. 

 

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Filed Under: Book reviews>>, fashion, Lifestyle over 50, Reviews>>, women, Women over 45 Tagged With: William Helburn, William Helburn Seventh and Madison

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  1. Andrea Darst says

    January 19, 2015 at 10:49 am

    I think the most exciting aspect of this book is a real life look into the past – the fashion, especially!

    Reply
  2. Heather in VA says

    January 19, 2015 at 10:22 am

    I love the full page color photographs. Such a delight for the eyes.

    Reply
  3. Sarah L says

    January 19, 2015 at 12:39 am

    I like that he had a sense of fun when he took photos.
    Thanks for the contest.

    Reply
  4. K Davis says

    January 18, 2015 at 7:54 pm

    “Seventh and Madison is the first book to survey the photographic work of William Helburn”. The book looks beautiful.

    Reply
  5. Annamarie V says

    January 18, 2015 at 6:26 pm

    It would be interesting to take a look at the past through advertising and see how different things are today.

    Reply
  6. Cathy Chandler says

    January 18, 2015 at 5:14 pm

    I love everything about the 50’s and 60’s, so this book with all the pictures of that era would be awesome!!

    Reply
  7. Robin Abrams says

    January 18, 2015 at 8:36 am

    I love that it gives viewers a delicious taste of the vivid reality that the television series Mad Men seeks to evoke

    Reply
  8. Natalie Brown says

    January 18, 2015 at 5:44 am

    Hello! I like that the book contains photos from a professional fashion photographer. I always enjoy looking at historical fashion and beauty pictures and advertisements. Thank-you for this super fun chance!!

    Reply
  9. Angela Saver says

    January 18, 2015 at 1:17 am

    My favorite aspect of the book is that there are so many pictures from the styles in the 50’s & 60’s & I just loved the styles back then! I also love that there will be black-and-white photos included too!

    Reply
  10. Michele L says

    January 17, 2015 at 11:33 pm

    I love “picture books”, particularly history books. I recently read a book about advertising, and this looks fabulous. I think my daughter would love it too

    Reply
  11. Jenni says

    January 17, 2015 at 10:10 pm

    My favorite part of the book is how it features work from the Mad Men era because I’m watching the show right now and falling in love with the era and advertising.

    Reply
  12. Kelly says

    January 17, 2015 at 9:36 pm

    I think the most exciting things is the great reviews it is getting. Reviews are often what I use to determine my next book.

    Reply
  13. Susan Smith says

    January 17, 2015 at 9:19 pm

    My favorite aspect about the book are the photographs.

    Reply
  14. Helen May says

    January 17, 2015 at 8:22 pm

    I’m thinking with the same photographer that shot photos for Life that this book has amazing pictures!

    Reply
  15. Yvonne says

    January 17, 2015 at 7:26 pm

    Great deals and incentives on Vacation homes in Florida~

    Reply
  16. Yvonne says

    January 17, 2015 at 7:24 pm

    Iconic fashion and incredibly beautiful!!

    Reply
  17. Bethany says

    January 17, 2015 at 6:53 pm

    I just want to peruse the fashion aspect and steal ideas!

    Reply
  18. Elizabeth says

    January 17, 2015 at 5:27 pm

    I’m curious to see how Helburn styled the likes of Jean Shrimpton and Lauren Hutton!

    Reply
  19. wend watson says

    January 17, 2015 at 3:33 pm

    I WANTED TO ALWAYS BE THERE AND LIVE THAT!!

    Reply
  20. Amy Jarratt says

    January 17, 2015 at 3:32 pm

    I learned he was a very diverse photographer.

    Reply
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