WILLIAM HELBURN: SEVENTH AND MADISON
WILLIAM HELBURN: SEVENTH AND MADISON($65.00 hardcover, 9780500517659) captures striking fashion and advertising images by the go-to photographer for many of the top agencies in New York during the 1950s and 60s Advertising Revolution.
The reason I wanted to review this book was because the topic is about ’50s and ’60s advertising. I believe this era of advertising is among some of the best this country has ever seen. I eagerly devoured Helburn’s body of work.
As well as cars and cosmetics, Helburn shot Coca-Cola, Canada Dry, whiskeys, clothing lines, airlines, jewelry, cigars and cigarettes, and any number of other products. He worked with the top models of the day, from Dovima and Dorian Leigh to Jean Patchett and Barbara Mullen to Jean Shrimpton and Lauren Hutton.
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Update: This book review originally had a giveaway attached. The rafflecopter entry device has been removed and had 586 entries. See Giveaway Winners.


I love 50s and 60s fashion, B&W photography, and the Coca-Cola ads would be really interesting too.
Those luscious photographs! And the clothes….they are divine. I have a friend that would just love this book.
I would really love to have this book — like this era and the fashions. Book has many photos that I wold love to see.
I like that most of the images in the book have not been seen since they were first published decades ago.
I like that it features NYC prominently in the photos and of course the 60’s fashion!
I like the classic look of the fashions in the med-50’s
My daughter would like this for the great photography.
I love fashion and the 50’s and 60’s fashion are so iconic.
I like that this covers his entire life with comments from former colleagues
I love the illustrations!
I like the 50s and 60s.And the way they looked and dressed then.
My daughter just started sewing class. I would love to get this so that she can see all the different styles.
I think the different era styles are coming back what was old is new again,,interesting,the old hollywood glamor is slowly coming back
What a dope book, I would love to read it. Like the great gatsby of the 60s.
I love looking through an artist’s , POV, or whatever you call it. Having lived through pieces of that time period, it still seems so removed from my existence.
Seeing pictures of Audrey Hepburn. Beautiful woman!
major image-makers of the postwar era in fashion
My favorite part of the book are the post war era fashion illustrations.I love all fashion trends past and present.
This Book is around my Era of Fashion and products. I will find it very fascinating! I would be so excited to read and see the Illustrations..TY
I love the old advertising.