Eliminate mother-to-child HIV, Let them be BORN FREE
Shopbop (an online clothing site) has joined forces with Born Free, (led by John Megrue), Anna Wintour and Diane von Furstenberg in conjunction with Amazon Fashion, MAC AIDS Fund and 22 leading women in fashion, in an effort to raise awareness and support for the elimination of mother-to-child HIV transmission. It is limited edition so when it sells out, it is gone!
Did you know?
- Born Free is a private sector-led initiative with the sole objective of ending mother-to-child HIV transmission by December 31, 2015
- One pill a day saves a child from HIV; elimination is possible!
- The M∙A∙C AIDS Fund will match all donations and the total purchase price of all products sold, up to $500,000
Top Designers for the Born Free Collection
Tory Burch for the ShopBop Born Free Collection, exclusively at http://www.shopbop.com/bornfree.
The 22 top designers who have contributed to the collection include Victoria Beckham, Gisele Bundchen, Tory Burch, Sarah Burton (Alexander McQueen), Consuelo Castiglioni (Marni), Alberta Ferretti, Diane von Furstenberg, Carolina Herrera, Donna Karan (DKNY and Urban Zen), Liya Kebede, Clare Waight Keller (Chloe), Jenna Lyons (J Crew), Isabel Marant, Marchesa, Stella McCartney, Phoebe Philo (Celine), Miuccia Prada, Rachel Roy, Ivanka Trump, Donatella Versace and Vera Wang. They are all are mothers themselves and therefore, strongly connected to this initiative.
How Can I Purchase?
The entire collection, including clothing and accessories for women and children, is based on prints from Wangechi Mutu, a celebrated Kenyan-born New York-based visual artist. This collection includes around 50 items, with most items under $250. The special collection for women and children is on sale NOW, exclusively at http://www.shopbop.com/bornfree.
What can I buy?
Visit here to support this worthy cause: http://www.shopbop.com/bornfree
The Chief Blonde was not compensated for this post. She just wants you to be aware of this important cause.